/ daily pulse
…
Month to target
all channels · Shopify revenue
Traffic sources
30d · sessions/day
Loading…
Sessions by country
30d · top 5
Loading…
Engagement
01 campaign · 14d
Loading…
Loading…
Campaign status
14d aggregate
Loading campaign data…
Watchlist
rule engine · daily
Loading…
Trends · Shopify
Event markers (⑦ numbered to changes log) coming in Phase 2.2b.
Top ads · cross-campaign
Sales + RMKT · ranked by ROAS · 14d
Loading ad data…
Data integrity
yesterday's signals
—of $100,000
—%
Projected month-end
—
Days remaining
—
Pace needed / day
—
Yesterday's funnel
—
ROAS trend · 14d
target 3.5×
Ad of the week
3-day winner by ROAS
Rising / Falling
3d delta in ROAS
Rising
Falling
Channel mix · MTD
—
Pipeline
—
Budget utilisation —
Top performers / At risk
sorted by cost per ITC · target $15
Top performers
At risk
Ad of the week · Testing
7-day winner by cost per ITC
Creative angle
share of testing spend · 7d
Active testing ads
ranked by CPA
Engagement
14d
Top performers / At risk
sorted by 3d change in saves
Top performers
At risk
Active reels
ranked by saves · 14d
Boost candidates
organic posts · candidates to promote
Creative
Coming in Phase 2.3 — what's working, what's fatigued, what's missing, boost candidates.
Money
Coming in Phase 2.4 — contribution margin, COGS, channel mix, Klaviyo lever.